Scrolling your Instagram feeds during midnight and there you go! You spot yummy, delicious, mouth-watering food dishes. What comes to your mind? Is it the urge to fulfil midnight cravings? Of course, yes! Nobody can escape food photographs.
Here, let’s’ give it a thought! Do you realise how food photography is engaging a wider audience into their social media handles? Instagram has the highest engagement rate among all the other social media applications.
So, here are some interesting food photography tips and tricks for food bloggers to enhance their food photography for social media.
#1. Use a sufficient number of props
Imagine, if you want to cook a delightful and succulent food recipe and want to show your efforts on social media! Begin from scratch.
Initially arrange for all the ingredients that are required and collectively make it happen! After all your efforts have been put on the table and the recipe has set the benchmark high, food photography plays a role.
Gather all the materials and the props and set your background where you want to capture an amazing shot. Make sure that the background is not too dark otherwise it could inherently result in a disappointing attempt!
#2. Give preference to natural lights
Although there are various types of artificial lights that are available for illuminating the food photography, try not to use either of them. A bright idea comes from a bright picture that ultimately comes from a bright light. So it is highly recommended that you use natural light for crafting your picture.
Also, when you wish to show your efforts on an experimented food recipe, do not hesitate to take pictures from multiple angles. This would bring the best of you and will also provide multiple options to choose from the rest!
#3. Have Cutlery according to the cuisine
Food photography could be based upon cutlery as your props. Cutlery includes spoons, forks, knives, and tongs. The preferences for your cuisine would vary from person to person.
Be it, Mediterranean, Italian, Mexican, Indian or any other; Try to use the cutlery according to your preferred cuisine.
For instance, if you choose to have Italian cuisine, highlight your Italian cutlery and provide in the description as to why you too should purchase the same. This would engage in brand collaboration and increase your chances of getting more likes and followers.
#4. Reel it, feel it and trend it
Content creators need a platform to showcase their talent. Undoubtedly, Reels is
the platform where all the content creators have a chance to express their content and try some creativity. Where most of the people are used to watching and supporting unique content, food bloggers can nail the platform.
Go with the trend! I am sure most of the people advise you to produce your own content irrespective of the trend, i would suggest you to use the trending audios and put on your content. This would diversify your chances of getting noticed and your content being appreciated.
#5. Engage with your followers
Your followers are the people who support you, appreciate you and like your way of portraying the things! Value your family.
Try to put your Behind the Scenes (BTS), answer the Frequently Asked Questions (FAQs), provide them with the relevant information and assist them with your skills.
Remember, those are the ones who make you strong are the ones who put you down! Instead, share your food photography skills with them!
#6. Be creative and give it a shot!
There is a constant level of anxiety among the people who use social media for the fact that how their experiment would turn out! That’s the exact time to stop being fragile.
Try out every possible way to improve your food photography! Explore if necessary! Shoot in different locations! Learn more about the food culture in other countries!
Just avoid using flashlights as that would deteriorate the quality of the photograph.
#7. Use apt graphics
Graphics is the key to a better reach! The more attractive your photograph seems to be, the more tempting it happens to be! As an image is captured in the minds of the people more easily than the write-ups, try to put an amazing message on your food photograph making it desirable for the audience to have!
#8. Learn from professionals
You learn, you earn and you grow! Using these fundamentals, you can enrich yourself! There are various food photographers who are already established on their platform. Steve Hanson, Julia Sent, Fulvio Bonavia to name a few. Your mother, your father, your sibling, your friend, your colleague, or any could be the best. Reach out to those and learn from them.
As tiny drops of water make a mighty ocean, no learning is waste!
#9. Discover some unusual names for your dishes
A photograph not only captures the moment but also tells the story behind it. Let others be aware of your crazy passion for food. Give some unusual names to your food photographs like tofu, sultry spaghetti, Indian spiced pasta.
Come up with unique and creative names which will make the audience more interested to know about your food content.
#10. Take some creative pictures of you and the food dish!
If you make the dish, flaunt yourself! Flaunt with the food dish you prepared and set as your cover profile. This would show how lovingly you are into your food content. Food bloggers have to have their approach very clear and concise.
They should gain knowledge about the pros and cons of every ingredient they use to make their food recipe! Adding such relevant content will drive audiences from different paths.
Being a food blogger is not as easy as being a foodie person! You need to have a vast study of every single element that contributes to your passion.
Food photography is among one of them! Excel the food photography and you cross the path halfway around. Using the tips and tricks mentioned above would surely benefit you to build your ultimate food photography skills. All the best!
Diksha loves to write about the vast understanding of everything happening around her. She regularly contributes to F and B Recipes on Intuitive Energy Healing.
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